Useful sites
Sometimes it's not what you know but where you go to find the answers and so here's a selection of Marketing Scout's favourite and most useful sites. Some are purely informative, some alert you to the latest news and some are just good fun (for lunchtimes only of course!)Enjoy!
www.ipa.co.uk
The Institute of Practitioners in Advertising, the trade and professional body for advertising, media and marketing communications agencies. Some areas are for members only but there’s still a wealth on info available to non-members and the background on member agencies is invaluable for interview prep!
www.springwise.com
This is an American site, providing news & information on the latest business ideas. Can prove very useful when you’re looking for inspiration!
www.britopian.com
An internet based marketing blog that discusses all the latest in internet marketing and social media.
www.mad.co.uk
mad.co.uk delivers business insight to professionals in marketing, media, new media, advertising and design. The sites mission is to provide users with insightful, thought-provoking information that helps them to make the right business and career decisions.
www.idm.com
International organisation for the professional development of individuals & companies within direct, data and digital marketing. Provides lots of information & the latest developments within Direct Marketing. Some parts of the sites are strictly for members only but many useful resources are still available to non-members such as Jargon Busters & DM Planning guides.
www.iabuk.net
The Internet Advertising Bureau showcases the latest cutting-edge creativity and innovation within the online advertising sector and provides research & case studies plus the latest news & events. More information can be seen by members but still a great source of info.
www.warc.com
Worlds Advertising Research Center. Choc full of case studies, news, data, book reviews etc from around the World. It is a subscription based service but we’d advise taking a Free Trial first to investigate if it’s going to be of consistent benefit to you.
www.thedrum.co.uk
Online version of the marketing publication that concentrates on life outside the M25. This site will provide you with the latest pitch wins, events & news from agencies based anywhere from the Midlands to Scotland.
www.how-do.co.uk
News, opinion and resources for & from the North West media industry.
www.brandrepublic.com
Brand Republic is an online business portal for the advertising, media, marketing and PR industries. It aims to keep the people who work in those sectors informed, educated and connected with each other. It is also a republic of brands as it is the online home for the web sites of Haymarket's market-leading titles Campaign, Marketing, Media Week, Revolution, Marketing Direct and Promotions & Incentives.
www.nma.co.uk
NMA is a weekly magazine covering the business of interactive media in the UK: the Internet, wireless internet and interactive TV. It's essential reading for anyone using interactive media to communicate with their customers, and for all the companies providing the products and services that make those communications possible. It brings its readers exclusive news, informed analysis, thought-provoking commentary and detailed, in-depth features.
www.thinkbox.tv
What to know anything at all about TV, here’s the site. Thinkbox is the television marketing body for the main UK commercial broadcasters - Channel 4, Five, GMTV, ITV, Sky Media, Turner Media Innovations and Viacom Brand Solutions. It contains a wealth of information from Planning Tips to Case Studies, Ad Galleries to the best bit Nickable Stuff!
www.marketingweek.co.uk
Marketing Week is a national magazine for professionals working in marketing, marketing services and media and this is the online version. It provides a unique blend of exclusive news on new product launches, major shifts in brand strategies, account moves and people appointments and departures.
www.cim.co.uk
An international body for marketing and business development. Each year the CIM help over 50,000 people at every stage of their career with training, qualifications and resources as well as enabling leading businesses to get the most from their marketing people.
www.designweek.co.uk
Design Week's website contains the industry's latest breaking news from across a range of commercial disciplines. From retail to product, packaging to graphic, interior to exhibitions and digital to web - there's something for everyone involved in design.
Although great care has been taken in the compilation and preparation of this information to ensure accuracy, Marketing Scout cannot in any circumstances accept responsibility for errors, omissions or advice given on this page or the content on external sites.
